Sales & Marketing
Crucial Strategic Function of Real Estate (Part I)
The increase in the supply of real estate has outpaced the demand, leading to increased market competition. This has been advantageous for customers, as they now have more choices than before. In this highly competitive market, real estate developers need to focus on building strong sales and marketing strategies to stand out and differentiate themselves from their competitors.
The increase in the supply of real estate has outpaced the demand, leading to increased market competition. This has been advantageous for customers, as they now have more choices than before. In this highly competitive market, real estate developers need to focus on building strong sales and marketing strategies to stand out and differentiate themselves from their competitors.
Lapis Realty is a reputable strategy partner for Real Estate Developers, with a team of experienced professionals that provide a comprehensive approach to project marketing. By focusing on customer value creation, rather than simply cutting prices, Lapis Realty aims to increase project top line and achieve desired sales velocity. Lapis Realty prioritizes building the developer's brand, rather than promoting their own brand, which shows a commitment to long-term value creation for developers. Lapis Realty has a team of professionals which includes Strategy Planning Team, Central Marketing Team, Presales Team, Onsite sales Team, Digital Marketing Team etc. Lapis Realty offers outstanding sales plans and marketing strategies that ensure the desired sales velocity and maximum realization value while keeping marketing costs under 5% of the project's sales revenue.
Lapis Realty is formed by professionals from Defence, Real Estate & Finance Industry. The sole purpose of this entity is to enable developers with cashflows. The group has experience in selling high volume and high value units in both Commercial, Residential and Plotting spaces. Cumulative experience of founders is more than 100 years having worked across major markets of Pune, Mumbai, Bangalore and Chennai. With our wide experience and industry knowledge, we are committed to create value for Developers and end users.
Lapis Realty is formed by professionals from Defence, Real Estate & Finance Industry. The sole purpose of this entity is to enable developers with cashflows. The group has experience in selling high volume and high value units in both Commercial, Residential and Plotting spaces. Cumulative experience of founders is more than 100 years having worked across major markets of Pune, Mumbai, Bangalore and Chennai. With our wide experience and industry knowledge, we are committed to create value for Developers and end users.